Editing Njugush (section)

=== Digital Content Creation ===
Post-*Real Househelps*, Njugush pivoted to digital platforms, launching a YouTube channel with his wife, Celestine Ndinda (Wakavinye), in 2016. Using a basic smartphone camera and minimal resources, they produced skits like *Njugush ni Fala* (Njugush is Stupid) and *DR RING DING*, which capitalized on his slim physique and relatable humor about Kenyan life. “We shot in our tiny house; fans loved the realness,” he said, emphasizing their authentic portrayal of everyday struggles.<ref>[https://www.youtube.com/watch?v=HuB50EgOMYo Mic Cheque Podcast - Njugush Full Interview]</ref><ref>[https://www.youtube.com/watch?v=T5ll40jyBrc Switch TV - Njugush Talks About His Wife, Comedy, and More]</ref> Their channel, *Blessed Njugush*, grew rapidly, amassing over 650,000 subscribers and millions of views by 2025, with skits like *Mum vs Dad* and *Gen Z vs Parents* resonating across generations. Revenue from Google AdSense, estimated at $10,000 monthly, solidified their financial success.<ref>[https://globeanswer.com/njugush-net-worth/ Globe Answer - Njugush Net Worth]</ref><ref>[https://www.youtube.com/watch?v=l89KYLw-tMk Spice FM - Njugush: From Meru to Millions]</ref> Njugush’s social media presence also soared, with 2.7 million Instagram followers (@blessednjugush), 1.2 million on Facebook, and 133,000 on Twitter, making him a leading Kenyan influencer.<ref>[https://www.famousbirthdays.com/people/njugush.html Famous Birthdays - Njugush]</ref> A July 2024 NTV Kenya post hailed him as a “pioneer in Kenyan vlogging,” crediting his consistency and relatability for his “meteoric rise to millionaire.”<ref name="NTVKenya">{{cite web |url=https://t.co/4y0wbm1pgK |title=Njugush, Suicide Attempt and Meteoric Rise to Millionaire |publisher=NTV Kenya |accessdate=2025-05-11}}</ref>

In 2020, Njugush launched *Through Thick and Thin* (TTNT), a stand-up comedy show co-starring Celestine, premiered on Valentine’s Day at the Louis Leakey Auditorium in Nairobi. Hosted on [njugush.ke](https://njugush.ke/), TTNT blends skits about marriage, parenting, and Kenyan societal quirks, drawing thousands to sold-out venues despite COVID-19 restrictions. “TTNT is our story—struggles and triumphs,” he said, highlighting its appeal to couples and families.<ref>[https://globeanswer.com/njugush-net-worth/ Globe Answer - Njugush Net Worth]</ref><ref>[https://www.youtube.com/watch?v=0ca90WhXssA Parents Magazine Africa - Njugush and Wakavinye Open Up]</ref> By 2023, TTNT had multiple seasons, with performances at major venues like the Kenya National Theatre and Carnivore Grounds. In 2024, Njugush took TTNT to the Kenyan diaspora, performing in Dubai, London, and Sydney, earning international acclaim for his clean, universal humor. “I want Africans abroad to laugh and feel home,” he told Lynn Ngugi in October 2024, revealing plans for a tenth season and a Netflix special.<ref>[https://en.wikipedia.org/wiki/Njugush Wikipedia - Njugush]</ref><ref name="LynnNgugi">{{cite web |url=https://t.co/B8308D60h0 |title=Njugush on Speaking Against Ruto’s Regime |publisher=Lynn Ngugi |accessdate=2025-05-11}}</ref> Inspired by Eddie Murphy and Dave Chappelle, Njugush’s family-friendly comedy avoids vulgarity, aiming to unite generations. “I want kids and parents to laugh together,” he emphasized.<ref>[https://www.youtube.com/watch?v=HuB50EgOMYo Mic Cheque Podcast - Njugush Full Interview]</ref>